So what are we doing here? What's the whole point of the big idea?
What we are doing here is ideas. Big ideas. By that we mean we hope to send you useful, actionable ideas that you (dear reader) can put to use in your world. your business, your art, your life. Sometimes things we have just discovered. Sometimes old chestnuts that we have used for years. Tools. Techniques. technology.
We started this planning to blog for a full year - new ideas, musings, resources; something new -- a 'big idea.'
Our backgrounds are different -very different. And that gives us a unique platform. Though we are both business owners, we are in vastly different fields. We like ideas, discourse, reading and thinking on the edge of the envelope.
In a few weeks we will have reached out first goal -- to complete a year. After that, time to reflect and decide how to approach our second year. We welcome you thoughts.
In broadcast search you put your question out to the world (or a subset of it) -- in hopes of having someone see/answer or connect you to the answer.
It's nothing new per se - Request for Comments/Quotes (RFC's and RFQ's have been around forever) -- it's just that collaborative tools enable it much easier than before. In most implementations it either uses a message-board type of model or micro-blogging.
I've recently become somewhat of a soft-tip dartboard junky -- I bought an Arachnid Cricket Pro 800 -- and as Arnold Palmer is oft quoted, "the more I practice, the luckier I get!"
The board comes from the same folks that make the Galaxy II that sit in many bars -- but at $3,500 I just don't see acquiring one anytime soon. The CP 800 is veritable bargain at about $250.
Surely there must be a middle option? The range between the "top of the bottom" at $250 and the top tier of $3,500 -- well, that just smells like opportunity to me!
At first I was thinking that Arachnid should have a $350-$550 priced board that puts a 4" touch lcd in the wall mount that runs the same games/os as the Galaxy II.
Make it IP enabled, add an option for a web-cam and you could play darts with anyone else in the world remotely!
Then it occurred to me. Don't make the board smarter -- move that all to the PC/MAC and make the board bluetooth enabled !! You skinny the board down to its true round shape, and then you have the PC handle the game play, the scoring and tournament play, web-cam and audio/mic enabled. This way the board gets cheaper and you sell software/upgrades -- annuity baby! And when I say "PC" I also mean your iPhone, Palm Pre, Android smartphone, or little netbook that sits idle most of the time.
It doesn't exist as far as I know -- so I'm putting Web 2.0 to work. I'm broadcast searching for someone to get inspired to make us one!
Today's Big Idea: If something doesn't exist, invent it. To invent it faster, call it into existence using broadcast search.
It's a bit like being a magician when you think about it....invoke the words and watch it appear....
Today's change agent entry is inspired by the former U.S. Supreme Court Justice Louis Brandeis who is credited with coining the phrase:
Sunlight is the best disinfectant
and is a guiding principle in the benefits of openness and transparency in everything from politics to customer service.
Having lived in Japan for a couple of years and subsequently taking two years of college Japanese, I have a bit of a soft spot for all things Japanese.
I cheered when Takeru Kobayashi decimated the previous world record for eating hot dogs.
So this year when his name started bubbling up in my news filters, I naturally started following the developing story. It seems that Nathans Famous, the Coney Island hot dog company who has been holding a hot dog eating competition on and off since 1916 somewhere along the line out-sourced its marketing to something called "Major League Eating", which from everything I can gather is a shell for-profit corporation trying to not only capitalize on someone else's future colon-cancer, but hell-bent on forming a monopolistic death grip on what used to be a common and free competition held at every county fare (such as pie eating contests etc)
While the spin doctors like Richard Shea of MLE have been trying to shift the blame to Takeru for having a "contract dispute", further trying to use FUD tactics and character assassination by painting him as an unstable individual, reading Takeru's account is a lot more authentic and genuine.
We may never know the full story, since there are always three sides (yours, mine, and the truth) -- what is evident from the public information is that MLE wants to control Takeru and bar him from competing in any non-MLE sponsored event. Period. The irony is not lost on me: On Independence Day someone wants to keep someone from being independent.
Lets translate that:
A for-profit corporation, who's only value-add is providing promotional support in exchange for gathering fee's from advertisers, wants to enslave a human being who's primary means of income is from winning eating contests and barring that individual from competing in any competition that it isn't deriving some economic benefit from.
As far as I can tell, Major League Eating is exhibiting all the classic signs of rent-seeking (from WikiPedia):
"rent seeking occurs when an individual, organization or firm seeks to earn income by capturing economic rent through manipulation or exploitation of the economic or political environment, rather than by earning profits through economic transactions and the production of added wealth."
If anything this suggests that there is an opportunity here for someone to form the "World Eating Federation" a non-profit who's primary motivator is to funnel its revenues in to providing stock to food-shelves or sustainable agriculture in developing nations. Karmically that would help balance things out.
What I've discovered in my little ranting missives on Facebook is that merely mentioning "Nathans Famous" in my updates, its automatically showing up on their facebook page. How amazing cool is that as a lever for change agents to pull? Its not full sunshine, but more like a laser pointer.
Today's Big Idea is this: In social-networks, use and distribute laser-pointers to illuminate bad behavior.